While heading the sales and marketing function for a previous employer, I used to daydream about calling in a skilled
task force to help me achieve my goals... especially when time and quota were pressing. But, there was no ready-reserve.
I fulfilled this dream in 1983 with S*W*A*T(sm), a sales and marketing strike force
whose mission was to supercharge the effort of companies, organization and individuals. From roots in high technology,
S*W*A*T broadened its services in '86 to meet the business development needs of various clientele. Since then we've stood
in the trenches with high-tech, low-tech, no-tech companies in both "business-to-business," and "business-to-consumer" industries.
Long before the current emphasis on "special forces," we called ourselves a strike force to reflect the disciplined
approaches, talents, and services which S*W*A*T brings to the process of obtaining new, or expanding present business.
The orientation has always been hands-on.
S*W*A*T HAS ALWAYS BEEN A TEAM OF HANDS-ON DOERS
Where once "The Team" was internal to S*W*A*T, today it is a cadre of trusted professionals all of whom share the
same original spirit and bring an even higher level skill.
S*W*A*T is tactical... very tactical. It toils in the present knowing that only a good today makes for a better
tomorrow. Five years plans, one year plans and even six month plans have time horizons far too distant for
S*W*A*T's "Let's Do" and "Can Do" attitude. In today's business climate of collapsed launch times, getting-to-and-off-the-starting-line first is
often the entire race!
S*W*A*T relishes the tough part... making things happen, not waiting for them to happen. Often, the greatest obstacles
are internal to our clients.
Unlike other consultants that merely develop plans or campaigns and then leave, S*W*A*T "digs in" by applying external
resources to boost your internal ones.
S*W*A*T designs and implements sales / marketing tactics to deliver results through our disciplined approach.
Getting to market is not a mystery... nor is it magic... it is a precision march of coordinated and focused steps which considers
"the crowd", the corners, and the manholes, which may not be covered.
We report to a engagement as practiced professionals ready to serve.
So... If you've ever dreamt how great it would be to have a "ready reserve," "deep bench," or specialty team"
to boost your company in meeting its goals, call to learn how S*W*A*T can benefit your company.
WHO KNOWS, WE MIGHT EVEN BE YOUR DREAM COME TRUE
But if not...
S*W*A*T will surely help remedy
your worst marketing nightmare...
product / service stagnation.
